



Dealing with Failure
Failure Management
How to identify, prevent, and capitalize on failures within your organization to reduce costs and increase productivity.
How to identify, prevent, and leverage failure in your business to reduce costs and increase productivity.
Organizations don’t fail because people make mistakes.
They fail because they hide them.
Fuckup Nights helps teams reframe failure as fuel for learning, growth, and innovation.
We deliver customized keynotes, workshops, and live experiences —never boring, never generic.
Our formats create psychologically safe spaces where people:
No long programs. No corporate fluff.
Just powerful experiences that shift mindsets—and behavior.







We created the Santander Growth Zone program, a dynamic three-day workshop series tailored for fast-growing businesses.
Through interactive sessions and hands-on activities, participants acquired practical tools to scale their operations, cultivate a resilient organizational culture, and spark innovative thinking across their teams.
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We co-created the concept of their global campaign Release Your Infinite, with the purpose of inspiring the audience to lose the fear of failure and discover their passion, exploring new ways to "release all that they can be".
Using the existing brand, format, and community of Fuckup Nights, we designed a communication campaign and videos based on a special edition of Fuckup Nights.
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Since 2019, we have hosted 8 editions of Fuckup Nights in collaboration with the University of Amsterdam, to share professional experiences and learnings from alumni with the student community.
These gatherings have enabled connections across generations through stories of failure.
Together, let’s create experiences that transform your team’s mindset.
Can we talk about failure in any industry?
Yes! In our speaker coaching sessions, we help you select and structure a story.
We work with banks, pharmaceutical companies, tech firms, NGOs, governments, and more—from the most innovative sectors to the most heavily regulated industries on the planet.
From interns to CEOs, including former heads of state, rock stars, Olympic medalists, and more.
What does a Fuckup Nights event look like Fuckup Nights a company?
Real, inspiring, and never boring.
We use our 3-speaker format and adapt it 100% to your culture and goals.
We kick things off with an introductory talk designed to shift mindsets and behaviors, followed by high-energy interactive dynamics.
Looking for a more hands-on approach? We also design workshops tailored specifically for teams.
What kind of results do organizations see after working with you?
Over 80% of attendees report a complete shift in how they perceive failure after our events.
Global leaders like Visa, CEMEX, Oracle, and Johnson & Johnson recommend our experiences as the highest-rated activity by their employees.
The word "failure" triggers resistance and fear in my company. How should we address this?
We design every event or workshop to fit your company culture and your team’s specific goals.
Your experience can be vibrant, disruptive, and memorable, or more data-driven and focused on actionable insights.
Everything is customizable—the name, branding, speaker profiles, moderators, and story types—ensuring it aligns perfectly with your needs.
I love the idea, but how can I sell it to my boss?
We’ve got your back. We’ll support you with all the data from our work with other organizations, highlighting the key benefits and impact.
If the word “fuckup” is a dealbreaker, no problem. We can use our acronym “FuN event” or our more formal brand: The Failure Institute.